BI Komplettlösung für E-Commerce

minubo's complete BI solution enables e-commerce companies to use their data efficiently and results-oriented - to maximize their profitability. This BI platform eliminates data silos, promotes effective cross-team collaboration and generates actionable, AI-driven insights that directly contribute to growth and profitability. With minubo, e-commerce companies not only get the right data - they get clarity and concrete recommendations for action on the way to more profit.

#1 UNDERSTAND IMMEDIATELY. ACT QUICKLY. Reliable data without waiting: minubo delivers AI-generated insights and concrete recommendations for action that enable e-commerce teams to act autonomously, quickly and decisively. So that opportunities can be exploited immediately and risks eliminated directly.

#2 RESULTS-ORIENTED DECISION-MAKING minubo is more than just analysis. It creates full transparency about the success of measures and thus enables reliable, results-oriented decision-making. This gives e-commerce teams more autonomy and accountability - with better results.

#3 EFFECTIVE COLLABORATION - ACROSS TEAM BOUNDARIES minubo integrates seamlessly into the system landscape and consolidates all data in a holistic platform. As a result, all teams in the company finally speak the same data language - and achieve a more effective, business-oriented culture of discussion and collaboration.

#4 E-COMMERCE EXPERTISE As a platform developed specifically for e-commerce, minubo understands the challenges, use cases and needs. It delivers exactly the insights and recommendations that e-commerce decision-makers need to lead their business to maximum profitability.

#5 EFFORTLESS REPORTING Goodbye tedious report building! With minubo, comprehensive, beautifully presented reports can be created at the touch of a button, allowing e-commerce decision-makers to share key insights directly with teams and management. This keeps them fully focused on their job - minubo does the rest.

#6 FAST INTEGRATION AND CONTINUOUS SUPPORT The minubo team takes care of the technical complexity of data integration and ensures that minubo is up and running in the shortest possible time - without putting too much strain on the technical teams in the company. minubo continuously supports the e-commerce decision-makers and their team in making the best possible use of the platform's potential.

#1 minubo Portal In the last 12 months, minubo has created a portal solution for groups and large retailers in addition to its BI e-commerce suite, which enables benchmarking between stores. In addition, the minubo portal can provide detailed and innovative reporting for suppliers and brand manufacturers, giving them greater transparency and end-customer insights. This enables suppliers and brand manufacturers to gain daily updated insights for a precise analysis of the target group and product range orientation. Benchmarks help brand manufacturers to evaluate their performance and identify potential.

#2 minubo Academy User enablement is the focus of the minubo Academy, which offers power users of the BI platform a self-service alongside personal onboarding with curated learning paths. The offer ranges from video courses and FAQs to customer stories and best practices.

#3 AI-based insights In 2024, we laid the foundations for AI-based insights, which are currently in the beta test phase and make it even easier to utilize the full potential of the data.

Haar-shop.ch AG, a leading online beauty store in Switzerland, relies on innovative approaches to consistently focus on the needs of its customers. In the past, L'Oréal, Estée Lauder, P&G, Henkel and Co. already received basic evaluations of sales figures and the performance of their marketing measures. However, these were associated with considerable manual effort for haar-shop.ch. The increasing complexity and the desire for more transparency therefore made an alternative solution necessary.

In collaboration with minubo, haar-shop.ch developed the supplier reporting. The portal provides L'Oréal with customized insights, provides them with relevant key figures and insights into the target group and product performance.

Markus Stoller, Head of IT at haar-shop.ch, says: “The specific expertise was a decisive factor in our decision to opt for the minubo business intelligence solution. minubo specializes in e-commerce, and its employees are experts in the field. employees are experts in this field.”

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